Managing Innovation: Driving Ideas from Strategic Initiative to Value Creation

Barnes & Conti Associates, Inc.
Training overview
1-2 days
Corporate / Group Training
Next start date: Inquire for information - Online
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Course description

Managing Innovation: Driving Ideas from Strategic Initiative to Value Creation

Innovation is happening rapidly across the globe. One of the largest and most constant challenges for businesses is to keep up with this quick pace. In order to be competitive, organizations have to be ready to create value by developing, selecting, and exploiting new ideas for improvement through radical changes in products, processes, positioning, platform, or paradigm.

Barnes & Conti Associates created Managing Innovation™ based on the research of David Francis, Ph.D. at the Centre for Research in Innovation Management of the University of Brighton in the U.K. This workshop offers participants an incredible opportunity to both learn and apply essential skills and processes for leadership and management of innovation. The workshop includes structured activities, real life cases, and practicing of skills. Participants are taken on an innovation journey through many phases and then give and receive feedback. They will learn six areas of organizational innovation capability and then apply these to their own areas of responsibility and influence. Participants leave the workshop with a plan for implementing the innovation management skills they have learned.

This course is available in the following delivery formats:

  • In-house: 1- to 2-days
  • Open enrollment session (1 day)
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Who should attend?

This course is intended for:

  • Managers
  • Senior managers
  • Individual contributors whose work fosters, leads, or sponsors innovation.

Training content

Opening Exercise, Definitions, Key Models:

  • Exercise, discussion, and exploration of core definitions and concepts related to creativity, innovation, and innovation management

Personal Connections: Contributors, Lessons Learned, Needs, and Issues:

  • Examination of participant and organizational strengths, needs, and experiences regarding innovation management

The Innovation Journey:

  • Introduction to the core model for innovation management and application to participant's past experiences

The Avatars of Innovation: Mindsets and Skillsets:

  • Exploration of the mindsets and skillsets required during each phase of the innovation journey
  • Review of the mindsets and skillsets as applied to the participants' own management practices; identification of further learning needs

Searching and Exploring:

  • Analysis of the searching and exploring phases of the innovation journey
  • Skill practice, observation, feedback

Tools for Idea Development:

  • Introduction to several tools for generating, developing, and selecting promising ideas

Innovation Journey Exercise:

  • Practice in managing a competitive, time-bound innovation journey through all the phases

Organizational Capability: Research and Application:

  • Application of six areas of innovation capability identified through research on successful innovative organizations of participants' own areas of influence and responsibility

Innovation Agenda:

  • Development of a draft plan for implementing innovation management skills


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Certification / Credits

After taking part in this workshop, participants will be able to lead and manage a successful “Innovation Journey” from a strategic initiative to the creation of value practicing key components during the program. They will learn best practices, reflect on their own strengths and weaknesses as a manager of innovation, and examine organizational capabilities and barriers. Participants will leave with an innovation agenda that is ready to be implemented post program.

About Barnes & Conti

Barnes & Conti

Bring Over 30 Years of Expertise to Your Organization with Barnes & Conti Associates

Barnes & Conti  Associates believe that a great idea can change the world. That’s why they have spent over 30 years training people in how to have their ideas heard and implemented. They are an organization that excels in leadership...

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