Digital Business Leadership Program

Columbia Business School Executive Education
Digital Business Leadership

Course description

Digital Business Leadership Program

Columbia Business School’s Digital Business Leadership Program is an intensive, six-month, multi-modular program that prepares global executives to innovate new strategies and business models and lead their organizations to thrive in the digital age.

Executives begin the program with an immersion week at Columbia’s New York Campus where the focus will be on the strategic principles of digital business models. While in New York, they will form teams to work on real-world digital innovation projects, applying the Lean LaunchPad method for rapid innovation. This is followed by an online module on digital marketing and remote work on their team projects with online coaching.

Participants then go to San Francisco to study new disruptive business models and learn from organizations at the forefront of the digital revolution. This is followed by another online module on digital marketing and remote work on their innovation projects. In the final module, participants return to the New York Campus for a week, focusing on organizational leadership and digital transformation.

Case studies will feature both digital trailblazers and traditional enterprises that are adapting to the digital age. Participants will leave with a set of planning tools and strategies to apply immediately in their own companies.

Program Partner: Eruditus Executive Education is the program partner for Columbia’s Digital Business Leadership program.

Want to find out more?

COVID-19 Update

In light of COVID-19, this provider is now delivering some or all of their courses online. Contact them for more information!

Who should attend?

Participants might come from large- or medium-sized firms who are focused on digital transformation and innovation within existing industries.

The Digital Business Leadership program will help talented leaders prepare to take on larger digital transformation roles. All the key elements of the Digital Business Leadership program experience — the faculty, the content, peer interactions and application exercises etc. — are designed specifically for participants with:

  • A minimum of 10+ years of work experience
  • International exposure (preferred)
  • An urgent agenda for digital transformation
  • Confident fluency in written and spoken English

Training content

The program is centered around three key topics — digital strategy, rapid innovation, and organizational transformation — and features project work as well as company speakers and visits.

Digital Strategy

  • The 5 Domains of Digital Transformation
  • Platforms, Coopetition, and Multi-Sided Business Models
  • From Mass Marketing to Customer Networks
  • Disruptive Business Models & Asymmetric Competition
  • The Value Proposition Roadmap: A Customer-Centric Tool for Rapid Change

Rapid Innovation

  • Innovating Through Experimentation and Minimum Viable Prototypes
  • The Lean LaunchPad: How Startups Search for Business Models
  • Value Proposition Design & Jobs to Be Done Theory
  • Building an Opportunity Portfolio
  • Translating the Lean Start-up to Enterprise Scale Innovation

Organizational Transformation

  • Leading Organizational Change
  • Data-Driven Decision Making & Quantitative Intuition
  • Building Data as a Strategic Asset in Your Business
  • Surviving Disruption: Six Incumbent Responses to a Disruptive Challenger
  • Digital Transformation in the Enterprise

Project Work

  • Work in teams on real-world innovation projects submitted by participants
  • Apply the Lean LaunchPad methodology used by startups to rapidly test and innovate
  • Conduct customer interviews and fieldwork to validate and iterate your business model
  • Learn digital innovation by putting theory into practice

Company speakers and visits

  • Hear from leading practitioners in both New York City and Silicon Valley
  • Conduct site visits to accelerator labs, startups, and enterprise firms
  • Past presenters have included: startup founders, venture capitalist, technology giants, corporate innovation officers, chief digital officers, and experts on A.I., blockchain, and other emerging technologies


See the schedule above or use the request information form to learn the cost of this course.

About Columbia Business School Executive Education

Columbia Business School Executive Education

Columbia Business School Executive Education provides executives from across industries and sectors with the tools, frameworks, and learning needed to lead and excel. Designed for high-impact business leaders, our offerings include over 50 non-degree, open-enrollment programs in leadership, strategy, finance, and marketing...

Read more and show all training delivered by this supplier

Contact this provider

Fill out your details to find out more about Digital Business Leadership Program.

  Contact the provider

  Get more information

  Register your interest

Country *

Contact info

Columbia Business School Executive Education

 Show phone number

Request Information

Have a question about this course? Fill out this form and the provider will get in touch with you shortly

View again
Supplier Directory
Join our Supplier Directory to:
- Gain Traffic
- Get Noticed
- Showcase Your Services
- Free Listing Available