Course description
Personal Branding
This course focuses on teaching you how to brand yourself professionally. What is brand? And how do you maintain your personal brand? The assignments in this course discuss the value of personal branding, the way to craft your personal brand statement, and finally, the best methods for communicating your personal brand to clients, employers, and other industry professionals.
Training content
- Explain the importance of building a personal brand
- Describe how to develop a personal branding statement
- Explain the importance of having a unique selling proposition
- Discuss online assets, including websites, blogs, social media, and videos
- Discuss offline assets, including dress, appearance, business cards, personal outreach, and mentors
- Develop a strategy for gaining experience in areas where your brand is weak
- Explain the importance of expertise, and discuss strategies for becoming known as an expert in your field
- Explain how to maintain and protect your brand
Course delivery details
Course Access Time: 90 days
Certification / Credits
Credits: 3 CEUs / 3 HRCIs / 3 SHRMs
Why choose PME?
Over 300 instructor-led and online course offerings in project management, leadership, and business management
Courses taught by experienced practitioners
Leading provider of project management and agile certifications
About PME
Project Management Experts, LLC
Project Management Experts (PME) is just that, a consortium of project management experts with at least 20 years of experience who have re-directed their careers to improving the project management competency of our clients. Our training classes focus on building...
